Survey Names Niles Audio Leader in Brand Recognition for Distributed A/V, Custom Installation Speakers, Accessories and More

Survey Names Niles Audio Leader in Brand Recognition for Distributed A/V, Custom Installation Speakers, Accessories and More

Niles Audio, The First Name In Custom Installation®, has been named the leader in “Brand Name Recognition” among custom installation professionals in the category of “Distributed Audio/Video, CI Speakers, Power Management and Accessories” according to the 2011 inside track Supplier Loyalty Test. The distinction as the brand name most recognized by professional installers upholds Niles’ commitment to “strong and consistent branding” dictated by the company’s “7 Keys to Success,” a formula focusing Niles’ core values including excellence, innovation, quality and creativity.

“Niles Audio has prided itself on being the brand that custom installation professionals can rely upon to provide them with the industry’s leading products, services and support for over three decades,” said Mike “Sparky” Detmer, president of Niles Audio. “As our company mission statement states, Niles Audio, and all that our brand encompasses, is dedicated to treating its customers, employees, suppliers and stakeholders with fairness and respect and committed to being the best in everything we do.”

Recognized as an industry leader in innovation and creativity for over 33 years, the Niles Audio brand has been trusted to provide custom installation professionals with a comprehensive array of products for whole-house distribution of audio/video systems.

The Niles Audio brand encompasses a value proposition to include comprehensive solutions that help dealers and installers grow their business. Beyond the products themselves, Niles strives to provide its dealers with the best customer support in the industry. Whether it’s before-the-sale training or in-the-field tech support, Niles dealers can install Niles products with confidence.

The distinction as the leader in “Brand Name Recognition” in the “Distributed Audio/Video, CI Speakers, Power Management and Accessories” category reinforces Niles’ commitment to “strong and consistent branding” mandated by the company’s “7 Keys to Success.”

Niles “7 Keys to Success” include:

  • Reliable, high performance, application-specific, product design philosophy
  • A complete and up-to-date product assortment
  • High attainable profit margins for dealers
  • Just-in-time product delivery
  • Extensive training and technical support
  • Exemplary customer service and strong dealer relations
  • Strong and consistent branding

For 26 years, the inside track Supplier Loyalty Test has surveyed hundreds of dealers to measure the partnerships vendors, such as Niles Audio, have with custom installation professionals. Dealers participating in the survey are asked to grade the manufacturers with whom they do business, helping to determine the overall satisfaction on 16 different parameters.

For more information on the Niles Audio and the 2011 inside track Supplier Loyalty Test, please visit http://www.nilesaudio.com and http://www.inside-track-online.com, respectively.

About Niles Audio

California-based Niles Audio is a 33-year-old company recognized as The First Name in Custom Installation®. The company is a leading designer, manufacturer and marketer of audio/video custom installation products and accessories and is guided by its vision to be the world’s leading provider of products and services that enable professional custom installers to design and install systems that delight their customers. To that end, Niles pursues a mission to provide solutions for end users which enable simple and easy access to home entertainment and that integrate seamlessly with other low voltage subsystems like lighting, internet, security and HVAC in residential and light commercial environments. Niles conducts its business with a promise to treat its customers, employees, suppliers and stakeholders with fairness and respect and to foster teamwork, innovation and a commitment to be the best in everything it does. Additional information may be obtained by visiting www.nilesaudio.com.

About The AVC Group, LLC

Headquartered in Carlsbad, California, The AVC Group, LLC is a portfolio of pre-eminent manufacturers and marketers of state-of-the-art consumer and commercial audio, video, and control system solutions.  The AVC Group is comprised of the following industry leading brands: NILES® Audio (www.nilesaudio.com), ELAN® Home Systems (www.elanhomesystems.com), Xantech® (www.xantech.com), ATON® (www.atonhome.com), and Sunfire® (www.sunfire.com).  The AVC Group, LLC is a subsidiary of Nortek, Inc.’s (www.nortek-inc.com) Home Technology Group.

Company Contact:

Niles Audio

Mike “Sparky” Detmer, President

Ph: 800-289-4434, ext. 197

Email: mdetmer@nilesaudio.com

Web: http://www.nilesaudio.com

Press Contact:

Marketing Matters

Scott Moody, Director of Public Relations

Ph: 954-925-1511

Email: scott@marketingmatters.net

Web: http://marketingmatters.net

Related Posts


July 9, 2018

AVAD Forms Alliance with Home Technology Specialists of America (HTSA)

  AVAD will provide HTSA members access to many of their award-winning services Scottsdale, Ariz. – July 9, 2018   –  AVAD, LLC, North America’s leading provider of solutions to the residential and commercial custom installation markets, joins Home Technology Specialists of America (HTSA), one of the industry’s first and most prominent national retail and custom

July 9, 2018

FLORIDA FUNDERS INVESTS IN VENDOR MANAGEMENT SOLUTION FOR HEALTHCARE

RepScrubs creates a sterile, streamlined vendor attire solution with pre-packaged disposable scrubs   Tampa, Fla. – July 9, 2018 – Florida Funders, a firm providing early-stage capital to Florida technology companies, announces a $1.35 million dollar investment in RepScrubs, a Sanford, Florida-based smart scrub solution for modern medical facilities. RepScrubs provides a vending machine system

Did you know we create some really
great original content?

Jump on board if you'd like us to share it with you. We only send monthly.

Your email will never be shared with a third party.