Marketing

Tradeshow Tips

Marketing Matters is getting ready for CEDIA EXPO 2013, which is one of the most important tradeshows of the year for those in the residential integration industry. As we prepare, we thought it might be nice to share a few tips from our years of experience attending shows, for this show or any others you

New Marketing Matters Website Launches

Marketing Matters is proud to announce the launch of our newly designed agency website at http://marketingmatters.net. As we celebrate more than 16 years in business, our team has worked together to develop this new corporate website which makes use of recently updated branding and the latest search engine optimization standards. As communications professionals, we frequently

Do You Know Who I Am!?!

Do you have any idea who you’re talking to? Do you know who I am? Please forgive the aggressive sounding, attention grabbing title. That lead question is a topic that marketing professionals spend an awful lot of time on: trying to build a brand image for their audiences and communicate who they are to  potential

What to Expect when Planning a Website

Over the course of the last few months, we’ve traveled extensively and talked to a lot of clients and potential clients: the Association of Loudspeaker Manufacturing and Acoustics (ALMA) Conference, Consumer Electronics Show and Integrated Systems Europe, as well as several more local events and phone calls. Through these interactions, with companies of all sizes,

Helping Feels Good Gains National Attention!

Marketing Matters would like to congratulate our client, Neighbors 4 Neighbors, for several awards the non-profit organization has collected in recent months for its website, “Helping Feels Good”. The website was carefully developed and designed to help volunteers find meaningful community projects on their terms and help non-profits better serve those in need. Dozens of

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