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By a show of hands, how many of you have heard about WhatsApp?

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WhatsApp is one of the latest major advances in social media platforms, and if you’re a marketing guru or business owner, or just a human being on the planet earth, you should take note and start watching. The first time I took an interest was when I heard Facebook had purchased WhatsApp for a record-setting […]

5 Quick Tips to Presenting Effective Webinars

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Webinars are a practical method of delivering training and/or education to relevant audiences – not to mention a great way to generate leads. Recently, we’ve been helping our clients develop strategies to utilize webinars as part of their marketing tool kit. To help your business dive into the world of webinars, consider these tips: 1)      […]

New Marketing Matters Website Launches

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Marketing Matters is proud to announce the launch of our newly designed agency website at http://www.marketingmatters.net. As we celebrate more than 16 years in business, our team has worked together to develop this new corporate website which makes use of recently updated branding and the latest search engine optimization standards. As communications professionals, we frequently […]

Five Easy Tips for Using Google Plus

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The year 2016. That’s the year some say Google Plus will storm the gates of Farmville, overthrow King Zuck and sack the City of Facebook as the largest social media platform in the world. Google Plus has surpassed Twitter as the world’s second most popular social media network with approximately 359 million active users. That […]