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The Key to a Good Tech PR Agency

Over the past 17 years Marketing Matters has partnered with many established and start-up technology brands and each has required a tailored campaign specific to their needs and situation. A good tech PR agency must integrate appropriate marketing tools to supplement media related tech PR activities to garner maximum exposure. Earned Media in Tech PR

Why You Need a Tech PR Agency

All technology companies can benefit from having a tech PR agency helping them make strategic business decisions. The technology industry changes at such a fast pace that it makes sense to hire a public relations firm to help your company get the most out of social media and marketing. A tech PR agency, such as

5 Quick Tips to Presenting Effective Webinars

Webinars are a practical method of delivering training and/or education to relevant audiences – not to mention a great way to generate leads. Recently, we’ve been helping our clients develop strategies to utilize webinars as part of their marketing tool kit. To help your business dive into the world of webinars, consider these tips: 1)     

Case Study: Turner Bay Website

Luxury home design store Turner Bay began searching for a better website solution to improve the visibility of its business and automate its online sales process. The mission was to find a solution that would make Turner Bay’s online presence more robust so that they could incorporate more promotions and better visual designs while also streamlining

Marketing Matters at CEDIA EXPO 2013

Looking back, CEDIA Expo 2013 was a tremendous success for the Marketing Matters family which includes our team and all of our clients. We assisted our roster of clients by providing remarkable new booth designs, marketing materials, new product launch campaigns and coordination of major press conferences. More importantly we generated an abundant amount of

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