Weatherproof OS-440 from MSE Audio will debut at CEDIA 2018 Overland Park, Kan. – August 6, 2018 – MSE Audio, parent company of SoundTube Entertainment, Soundsphere, dARTS, Phase Technology, Induction Dynamics, SolidDrive and Rockustics, announces the OS-440, a smart amplifier that takes outdoor audio to the next level, which will debut at CEDIA 2018 in
Access to deeper support and concierge service highlight new opportunities for retailers. Scottsdale, Ariz. – August 3, 2018 – AVAD, LLC, North America’s leading provider of solutions to the residential and commercial custom installation markets, announces a deeper partnership with Nationwide Marketing Group that will expand AVAD’s reach of award-winning services to Nationwide’s dealer base.
There are tons of marketing tools for home technology businesses out there. From fancy websites to complex PR strategies, there are as many ways to approach your marketing efforts as there are potential clients. We know it can be overwhelming, so let’s take it one step at a time. As a marketing company, we run
Elevated Integration installs HUB SB20 in Hamptons, NY to protect commercial-grade networking system SUNRISE, Fla. – July 24, 2017 – RoseWater Energy Group, a provider of next-generation integrated energy management HUBs, announces the first Hamptons installation of the HUB SB20. The latest installation, taking place in Hamptons, NY, sets the tone for many upcoming, scheduled
AVAD control and automation dealers across the US and Canada to launch Savant Studio and Savant Central Management cloud-based tools Scottsdale, Ariz. – July 23, 2018 – AVAD LLC, North America’s leading provider of solutions to the residential and commercial custom installation markets, announces a strategic partnership with Savant to showcase a broad range of
Since the dawn of time, professionals have equipped themselves with a set of tools to facilitate their work. Carpenters have hammers and nail pullers, hairstylists have scissors and blow dryers, and marketers have their own array of tools. Until recently, marketers relied on traditional advertising channels to communicate their messages such as ads on TV,
Entry-level CS series boasts premium-priced features without the cost Overland Park, Kan. – July 16, 2018 – MSE Audio, parent company of SoundTube Entertainment, Soundsphere, dARTS, Phase Technology, Induction Dynamics, SolidDrive and Rockustics, announces the Phase Technology CS6R Point and CS6R In-Wall Speakers. Phase Technology’s CS6R Point and CS6R In-Wall Speakers feature quality aesthetics
Is your customer service affecting your bottom line? Most likely, even more than you think. The numbers don’t lie: It takes a lot more effort and money to obtain a new home technology customer than it does to retain a current one. So why aren’t more companies focused on customer service? By not taking the
(Spiceland, Ind.) – In July 1968, two cousins walked through the doors of Draper for their first official day of work at the family business. Those two fresh-out-of-college young men were John Pidgeon and Mike Broome. And nobody could know what a major impact they would have on the future of Draper. John and Mike
Soundsphere manufacturing will temporarily move to Jacksonville within the next 8-12 weeks Overland Park, Kan. – July 9, 2018 – MSE Audio, parent company of SoundTube Entertainment, Soundsphere, dARTS, Phase Technology, Induction Dynamics, SolidDrive and Rockustics, announces the temporary move of manufacturing for Soundsphere following a structure fire at their Stratford, Connecticut facility. MSE Audio
AVAD will provide HTSA members access to many of their award-winning services Scottsdale, Ariz. – July 9, 2018 – AVAD, LLC, North America’s leading provider of solutions to the residential and commercial custom installation markets, joins Home Technology Specialists of America (HTSA), one of the industry’s first and most prominent national retail and custom
RepScrubs creates a sterile, streamlined vendor attire solution with pre-packaged disposable scrubs Tampa, Fla. – July 9, 2018 – Florida Funders, a firm providing early-stage capital to Florida technology companies, announces a $1.35 million dollar investment in RepScrubs, a Sanford, Florida-based smart scrub solution for modern medical facilities. RepScrubs provides a vending machine system
Think different. Just Do It. A diamond is forever. Breakfast of champions. Because you’re worth it. What happens in Vegas? The most memorable slogans in the world all have one thing in common; they hint on how the product will make the consumers’ lives better. People connect with these marketing messages on a primal level,
When launching a new AV product, your sales channels are as important as the rest of your marketing campaign. Your sales channels are what ultimately closes the deal, where the actual consumer purchase takes place. So, it’s no surprise that sales channels are such an important component of any marketing program. Your sales strategy should
Your marketing message is one of the most powerful tools you have to differentiate your home technology product or service from your competition. From your email campaigns to your slogan, your marketing message communicates your brand personality and sets you apart. A lot of care should go into developing the right marketing message. Copywriters are,
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