Marketing Matters Wins Communicator Award for Social Media Campaign

Marketing Matters, a strategic integrated public relations, marketing and advertising agency, has been honored by the International Academy of Visual Arts (IAVA) and the Communicator Awards as the recipient of 17th Annual “Award of Excellence” in the Online Advertising & Marketing – Social Media category for the development and implementation of the 2010 AVAD Outdoor […]

Featured Blog Post: Can You Benefit from Location-Based Marketing Services?

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The following is an excerpt from a guest blog post by Marketing Matters Director of Public Relations, Scott Moody, at Residential Systems magazine. Can You Benefit from Location-Based Marketing Services? What if someone told you that there were services available that allowed you to easily and cost-effectively promote your business, gain referrals, advertise specials and increase […]

Marketing Matters Named Agency of Record by High-End Audio Tech Company, Audeze

Marketing Matters, a strategic integrated public relations, marketing and advertising agency specializing in consumer electronics and luxury goods, has been named the agency of record for Audeze, a leading high-end audio technology company.   As part of the partnership, Marketing Matters will work with the executive team at Audeze to develop integrated public relations campaigns […]

PanTech Design Expands AV System Design and Control System Programming Operations Nationally

PanTech Design, a leading provider of AV system design, control system programming and module development, has announced it has expanded its operations beyond the southwest region and now offers its services to custom installation professionals nationwide. A Crestron Authorized Independent Programmer and AMX Valued Independent Programmer, PanTech Design’s consultation, design and programming services allow custom […]

RoseWater Energy & Axion Power to Assist in PbC Battery Test with ePower Engine Systems

RoseWater Energy Group congratulates Axion Power International for its upcoming over-the-road test of the Axion PbC battery in the ePower Engine Systems hybrid power train for tractor-trailers.   The ePower system utilizes a smaller diesel engine and incorporates PbC batteries that offset the load requirements from the engine. The batteries are used for increased engine […]

Marketing Matters Seeking Graphic Designer

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Reporting to the Director of Marketing, this full-time position will be responsible for assisting the marketing team design and build creative brand promotion campaigns  for Marketing Matters and its clients. This individual will participate in a full range of marketing efforts, including: brand identity development, trade show graphics, targeted marketing email and direct mail campaigns, […]

AVAD Promotes Cynthia Menna to Senior Manager, Business Development

AVAD LLC, North America’s leading distributor of custom electronics, announced the promotion of Cynthia Menna to the position of Senior Manager, Business Development. In her new role, Menna, who previously managed AVAD’s D2B program and held the title of Territory Sales Manager (Michigan, Ohio), will work with AVAD executives to identify, develop, manage and facilitate […]

AVAD Provides Dealers Access to Accessories from L.H. Dottie

AVAD LLC, one of North America’s leading providers of custom electronics, has announced that it has added LH Dottie’s products to its line impressive roster of brands, further expanding the options available to AVAD customers in the accessories product category.   L.H. Dottie has manufactured quality products for the electrical, plumbing, HVAC, security and industrial […]

KEF Announces Partnership with Canadian Distributor, Pacific Cabling Solutions

KEF, the renowned manufacturer of innovative, reference-quality loudspeakers, has announced a distribution partnership with Canadian-based Pacific Cabling Solutions. As part of the partnership, Pacific Cabling Solutions will help expand the availability of KEF’s award-winning loudspeakers throughout Western Canada. “We’re proud to partner with PCS to bring KEF products to Western Canada,” said Ian Brown, director […]

AVAD’s Wally Whinna Honored with Lutron Lifetime Achievement in the Development of RadioRA

Wally Whinna, executive vice president of sales and marketing for AVAD LLC, America’s leading distributor of custom electronics, was recently honored with the prestigious “Lifetime Achievement in the Development of the RadioRA Business,” Award from Lutron Electronics. Recognized for his “tireless work and many hours promoting and crafting programs for RadioRa,” according to a Lutron […]

BlueVolt to Showcase New Mobile Interface for Learning Management System at CEDIA Expo 2012

BlueVolt (, the leading provider of online Learning Management Systems (LMS) for the manufacturing, and service industries, will offer attendees to CEDIA Expo 2012 an opportunity to learn more about the company’s new HTML5 mobile interface. Visitors to BlueVolt’s CEDIA Expo booth (#3500) will learn how they can now access interactive courses, quizzes and videos […]

AVAD Equips Custom Installers with Comprehensive Reference Guide

AVAD LLC, North America’s leading distributor of custom electronics, has introduced its 2009-10 Reference Guide, a 450-page, full-color publication featuring detailed information and applications for the distributor’s entire line of solutions for home theater, home automation, commercial AV, security, distributed AV, lighting controls, HVAC, central vacuum and more. Offering specifications on the distributor’s complete array […]

Support "Change for the Gulf" Campaign to help Oil Spill clean up

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Marketing Matters would like to ask for your support in raising funds to help support restoration efforts in the Gulf of Mexico. Please join us in supporting the “Change for the Gulf” campaign started by Rich & Linda Frembes. From their website: June 4, 2010 Dear friends and colleagues in the AV industry: I’d […]

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