From a branding perspective, Marketing Matters was an integral component in taking the concept of AVAD and turning it into the brand AVAD. Their custom published materials have always been first rate and have added significantly to our growth. Coleen has put together a highly motivated and extremely professional staff.
Marketing Matters has been a tremendous asset in building AVAD into the industry's leading distributor. Since the inception of AVAD, the team at Marketing Matters has excelled at strategizing and implementing AVAD’s marketing and public relations activities. Marketing Matters' understanding of the industry's various channels have been crucial when we needed to grow and adapt to industry changes. The agency's talent, creativity and desire to excel continues to push AVAD ahead of our competitors. They are a fun team to work with, and their professionalism is beyond reproach. Plain and simple, their actions produce measurable results.
I have worked with Marketing Matters on and off for over 10 years. With a talented and diverse group of professionals, they have supported a wide variety of projects including website development and programming, design and layout, copy writing, social media, public relations, online analytics, database management, email campaigns, print, catalog, still and video photography, SEO, and website optimization. Last year, they even facilitated helping me build an interactive game/shopping app. The Marketing Matters team is professional, exceptionally well-rounded, and an extremely cost-effective agency partner. If you decide to partner with them, I believe you will find them to be a valuable and viable partner, regardless of your brand.
June 21, 2018
Your marketing message is one of the most powerful tools you have to differentiate your product or service from your competition. From your email campaigns to your slogan, your marketing message communicates your brand personality and sets you apart. A lot of care should go into developing the right marketing message. Copywriters are, in fact,
June 14, 2018
A marketing strategy is the combination of actions that you will carry out to reach your goals. After you define quantitative goals in your marketing plan, such as “increase sales by X% this year” or “develop a partnership with X amount of vendors”, you need to outline how to achieve that. Those are your marketing
June 2, 2018