From a branding perspective, Marketing Matters was an integral component in taking the concept of AVAD and turning it into the brand AVAD. Their custom published materials have always been first rate and have added significantly to our growth. Coleen has put together a highly motivated and extremely professional staff.
Marketing Matters has been a tremendous asset in building AVAD into the industry's leading distributor. Since the inception of AVAD, the team at Marketing Matters has excelled at strategizing and implementing AVAD’s marketing and public relations activities. Marketing Matters' understanding of the industry's various channels have been crucial when we needed to grow and adapt to industry changes. The agency's talent, creativity and desire to excel continues to push AVAD ahead of our competitors. They are a fun team to work with, and their professionalism is beyond reproach. Plain and simple, their actions produce measurable results.
I have worked with Marketing Matters on and off for over 10 years. With a talented and diverse group of professionals, they have supported a wide variety of projects including website development and programming, design and layout, copy writing, social media, public relations, online analytics, database management, email campaigns, print, catalog, still and video photography, SEO, and website optimization. Last year, they even facilitated helping me build an interactive game/shopping app. The Marketing Matters team is professional, exceptionally well-rounded, and an extremely cost-effective agency partner. If you decide to partner with them, I believe you will find them to be a valuable and viable partner, regardless of your brand.
June 2, 2018
May 31, 2018
Many business owners cringe at the mention of a marketing plan. Their minds automatically veer toward long drawn-out documents that take endless hours to put together, only to be shoved in a folder and never consulted again. In reality, this notion can not be farther from the truth. A solid marketing plan is an ongoing,
May 24, 2018
Once you define your company and your story, an important part of your marketing plan should be to develop strategies that actively involve your company in the industry’s top associations. At Marketing Matters we focus on supporting businesses in the technology and AV industry. Today we’re sharing the top tech associations. While there are many